Wednesday, May 6, 2020

E-Commerce or Internet Media-Free-Samples for Students-Myassignment

Question: Select a Company of your choice in E-Commerce or Internet Media, and Describe your analysis. Answer: E-Commerce The company to be referred to in this essay is Rakuten, Inc., one of the leading e-commerce companies in Japan. Rakuten is the most prominent in offering communication, fintech, and digital content services to more than 1 billion customers in the world(Rakuten, Inc., 2017). As a reason, it forms the leading e-commerce site in Japan and in terms of sales; it is the foremost in the entire world. Just like most of the e-commerce business in existence, Rakuten mainly earns through commissions out of a simple model of selling services to buyers at a certain predefined percentage. In addition, the company charges a subscription fee from buyers or sellers on their website. Other revenues sources include advertisements, sponsored emails, affiliate and strategic partnerships. Maximum customer satisfaction is one of the key critical success principles of Rakuten Inc. In their attempt to advance consumer satisfaction and create loyalty, the company operates all of its e-commerce businesses with an obligation to offering high-quality services which make consumers smile not only in Japan and but also in foreign markets. In addition, Rakuten provides a diverse variety of services such as online shopping, banking, travel reservations, e-reading, fashion, and mobile messaging thus creating value to a wide pool of consumers(Rakuten, Inc., 2017). Despite its strategic position in the market, Rakuten Inc. faces stiff competition from other e-businesses such as Amazon.com, Inc., LDH Corporation, and Yahoo Japan Corporation( Dun Bradstreet, Inc., 2017). Amazon.com, Inc. is a multinational and cloud computing company considered as the chief giant which in terms of market capitalization and revenue is the leader in internet retailer. LDH Corporation, on the other hand, provides blog services and portal search engine in Japan and globally. The e-business similarly offers computer network management and consultations, sale of computer-based programs, as well as editing of network contents and design services. Yahoo! Japan Company is an internet company initially established as a joint venture between the Japanese company SoftBank and American internet company Yahoo! (currently called Altaba). Yahoo! Japan's web portal, according to statistics is the most surfed site in Japan, and its internet facilities are customarily overriding i n the nation. From this description, it is evident that Rakuten is encountering a stiff competition from these e-commerce companies and the corporation is in the process of introducing measures to cope with the situation. Nevertheless, Rakuten Inc. is among the most successful e-commerce companies in Japan and various factors can be attributed to this. The Corporation often talks about their philosophy on social media such as constant improvement, customer satisfaction, among other critical success principles( Rakuten, Inc., 2017). Another principle contributing to the flourishing of the business is what they term as Speed!! Speed!! Speed!!This makes them to give a trial of a variety of opportunities earlier than their competitors. Triumph in commercial activities depends on building and implementing tangible precise action plans and Rakuten has achieved this Bibliography Dun Bradstreet, Inc. (2017). RAKUTEN, INC. Competition. Retrieved 12 1, 2017, from COMPANY OVERVIEW - COMPETITION: https://www.hoovers.com/company-information/cs/competition.rakuteninc.140c5118fa78cadd.html Rakuten, Inc. (2017). Five Principles for Success. Retrieved 12 1, 2017, from https://global.rakuten.com/corp/about/philosophy/success.html Rakuten, Inc. (2017). About Us. Retrieved 12 1, 2017, from https://global.rakuten.com/corp/about/ Rakuten, Inc. (2017). E-Commerce Company. Retrieved 12 1, 2017, from https://global.rakuten.com/corp/about/company/ecommerce.html

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